“mannnn thanks coca cola for reallll big love for the opportunity i was like ehh idk but then i fucking ran with it,” Tyler wrote on Twitter back when the ad premiered. “commercials need sounds like this, thanksssss.” He also revealed that he plays flute on the song’s intro.
Tyler, the Creator’s last full-length album was 2019’s Grammy-winning IGOR. ‘Tell Me How’ marks the artist’s first new solo material since releasing the album outtakes ‘BEST INTEREST’ and ‘GROUP B’. More recently, he collaborated with Channel Tres on ‘fuego’ and joined Brent Faiyaz on ‘Gravity’.