Teana (Tanya) and Marinetta (Marina) are famous content creators who post video content on social networks such as YouTube, TikTok, Instagram and Snapchat. Teana has a total of over 8 million subscribers (@tanyahereforu5), Marinetta – over 10 million (@marinetta). They achieved such brilliant results through diligent collaboration over 5 years. In this article, for the first time, they will share unique information about their journey and behind-the-scenes moments.
Few people know that they come from a small town located in the eastern part of Ukraine. Due to their external resemblance and similar style, many subscribers think that they are twins, but in fact, they are sisters with an age difference of 5 years. They started trying their hand at blogging long before TikTokappeared. They published their first videos on the video hosting YouTube, which was just beginning to gain its popularity. During the quarantine period in 2020, Teana and Marinetta began to get involved in filming short videos on TikTok and did not even suspect that a few years later, through joint efforts, they would gain a large global audience from Europe, North and South America, as well as Asia.
They started their careers by filming popular TikTok dance trends and creating dance tutorials that went viral on social media, attracting millions of followers.
Marinetta: “At the beginning of our journey, we didn’t have any beautiful locations to film at home, so every day we took a tripod and went outside to film videos. Our favorite place to film was a supermarket, which was out of operation at the time, but it had gigantic windows that reflected the sky and made our videos brighter and more attractive. We literally filmed 20-30 trends every day.”
Teana: “We had little experience in dancing, but despite this we chose this direction because we were captivated by it and we were eager to enhance our skills. The supermarket near which we filmed was located in the city center, so when we danced we attracted a lot of attention, which, to be honest, embarrassed us, but didn’t stop.”
In the fall of 2020, the sisters moved to Russia as Marinetta was admitted to the university and it was this new beginning that gave their careers a boost.
Marinetta: “It was very crucial for me to enroll at a Russian university, because I was not only aiming to get a decent education, but also to find new opportunities for development as a blogger. Thanks to my diligent studies, I succeeded and my sister and I continued to actively film and tried to achieve success in the blogging sphere in Russia.”
Teana: “Despite the fact that we lived in a big city with a bunch of locations for filming, we preferred to film in more comfortable and familiar conditions – in our room which we shared. For a long time, we did not earn any money from social networks, so we did not have the financial means to equip and decorate the room. At the same time, the empty background did not prevent us from filming 50-100 videos a day and getting millions of views. When we moved to a new apartment, we finally decorated our room in a bright style making it look more like “TikTok style” room, which later became our calling card.”
Marinetta: “Filming dance content was difficult for us because we always had to look beautiful and stylish, but the problem was that we had little clothing for filming, so we filmed dozens of videos in the same clothes.”
Teana and Marinetta’s career growth period falls on 2022-2023. Thanks to their hard work and consistency during this period, their videos went viral all over the world, bringing them millions of subscribers. It is interesting that they aimed to attract a Russian-speaking audience, but as fate would have it, they attracted foreign subscribers and for this reason, they ended up creating content only in English.
When influencers start getting big views, you might think that it is very easy and fast for them, but in reality it is a complex and long process that can take years of hard work.
Teana: “We don’t have rich parents or people in the right places, we are from an ordinary family and therefore we achieved everything ourselves despite the fact that few people believed in us and supported us. It was a long journey with burnouts, disagreements and numerous account blockings, when we literally had to start everything from scratch. But we didn’t give up because we had one common goal, which we went towards every single day. So if you want to become a blogger, you shouldn’t expect instant results. You need to work constantly, because consistency is the key to success in any field.”
Marinetta: “Many people think that being a blogger is very easy, but behind it there is a lot of work. If you are currently struggling with any difficulties in filming content, then remember me who spent a whole year posting videos on YouTube and did not receive any return, but I did not quit and here I am. Teana and I have over 1 billion views on our YouTube channels and we have received Silver and Gold Play Buttons from YouTube. And this means that if we, ordinary girls from a small town, succeeded, then you can get there too. Believe in yourself and move forward no matter what.”
Currently, Teana and Marinetta are in the United States and are expanding their capabilities and influence. Recently, they have been making long videos on YouTube in English, which brings them closer to the audience and opens up new prospects for their development.
