London Fashion Week 2025 embraced the first collections from JCA | London Fashion Academy’s MA Fashion: Entrepreneurship in Design and Brand Innovation students. Taking place on Friday, 19 September, the showcase was held at the Westmount Rooftop Terrace in White City, in partnership with St James, part of the Berkeley Group.
Five future designers unveiled their brands to the fashion world, with an afternoon preview and evening show attended by press, buyers, and guests. The rooftop space, newly launched as a beach club, proved the perfect backdrop for the graduates’ bold collections.
The evening closed with a rooftop drinks reception hosted by Prof. Jimmy Choo OBE, who said: “To see these skilled designers present collections they’ve poured so much into is truly exhilarating. Watching them create such incredible and diverse work is a proud moment for myself and the academy.”
Collections included Elle Curzon’s sustainable label 3113, confronting themes of addiction and mental health, Sophie Holland’s multifunctional outerwear brand A bare c, Patricia Reis’s provocative tailoring (TRIXA), Grace Emerson’s reconstructed streetwear (Rethreaded), and Jasmyn Lopuszansky’s inclusive designs for the visually impaired (LOPUSZANSKY).