Apparently, Fendi Binges Emily In Paris Too

Binge watching season five, I really thought that if an Emily in Paris collaboration would’ve dropped it would be one with Muratori, sorry, Cucinelli, then I finished it and Fendi actually made more sense. Those baguettes had more screen time than Gabriel this season. It’s literally a show about a kick-ass girl in marketing, after all. So, here we are with three new Fendi x Emily in Paris designs, don’t worry they’re not “fake”.

Netflix hosted the new Emily in Paris season while selected worldwide boutiques and the label’s official website hosted the new Fendi capsule. Both dropped on Thursday, coordination matters. Back to the bags. The mini collection consists of two baguettes and one peekaboo bag, each stamped with the Emily in Paris tag. Think Art Deco meets polka dots, color-blocking, and the familiar FF language, all layered into the same tapestry-like pattern. The trio clearly belongs together. One Baguette and the Peekaboo come in matching pink, beige, and brown tones, while the second Baguette keeps the brown and introduces mint green, arguably the most interesting move in the entire exercise. The baguette lands just under five thousand dollars. The Peekaboo pushes it closer to eight.

screenshot of @lofficielparis Instagram post
@lofficielparis via Instagram

Emily Cooper holding Fendis has become less of a character choice and more of a public service announcement. The new baguette made its cameo at the Palazzo Fendi flagship, and yes, she spent all of five seconds pretending it was a difficult decision, very Carrie Bradshaw of her. Lilly Collins spotted in real life carrying Fendis, kind of turning the whole bag moment into a joke we’re forced to watch.

Screenshot of @lofficielparis's Instagram post
@lofficielparis via Instagram

The bag is back, apparently unwilling to retire, at least on screen. Emily clutches the new one in Rome and Lilly in New York, yes, the one that survived The Sex & The City’s closet two decades ago. Nothing really ages better than a statement piece. Let alone a statement bag.

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