Hana Vu Releases Video for New Single ‘Keeper’

    Hana Vu has released a new single, ‘Keeper’, taken from her upcoming debut album Public Storage. The track arrives with a corresponding video directed by Maegen Houang and choreographed by Jas Lin. Check it out below.

    “Shooting ‘Keeper’ was really an intense experience,” Vu said in a statement. “We had a few choreography rehearsals leading in, and then on shoot day we rehearsed for about 9 hours and only shot in the last hour.”

    Houang added: “When I listened to ‘Keeper,’ I thought about how we’re all trapped by different societal expectations — whether it’s from work, family, friends or the devil inside ourselves. I wanted to make a video that expressed the feeling of not being seen when all you really want to do is explode. By shooting the video in a single take we never let the audience off the hook. Just like Hana, we’re trapped in a cycle of being constantly ignored. I set the film in a family environment because as viewers we usually associate families with a sense of security and safety. The family environment created a contrast to Hana’s bursting performance and underscored the pain of not being visible, even sometimes by your own relatives.”

    Public Storage is out November 5 via Ghostly. ‘Keeper’ follows previous singles ‘Maker’ and ‘Everybody’s Birthday’.

    Konstantinos Pappis
    Konstantinos Pappis
    Konstantinos Pappis is a writer, journalist, and music editor at Our Culture. His work has also appeared in Pitchfork, GIGsoup, and other publications. He currently lives in Athens, Greece.

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