Reimagining French Elegance: The Rise of Tassiana Laurre

    In the design sphere, where boundaries are often rigidly defined, a new visionary emerges, challenging norms with creativity and versatility. Meet Tassiana Laurre, an interior designer breaking moulds by crafting captivating spaces, innovative products, and iconic brand identities. Seamlessly blending form and function across diverse mediums, she breaks past  conventional labels, crafting immersive experiences resonating with authenticity and elegance.

    “For me, design harmoniously intersects functionality and aesthetics, transforming not only physical spaces but also how people experience and interact with environments,” explains Tassiana, a graduate of Strate School of Design in Paris and Italy’s Politecnico Di Milano. She sees design as a means to address societal challenges, foster innovation, and build community, enriching lives with beauty and efficiency.

    With cross-disciplinary knowledge and a fresh perspective, Tassiana integrates new materials and processes into her work, distinguishing her in the industry. Beginning her journey at Studio Ange, she contributed to notable projects like the Mandarin Oriental Residences in Beverly Hills and the Ulla Johnson luxury fashion store in Los Angeles with Kelly Wearstler’s award-winning team.

    Tassiana’s success lies in her blend of artistic ingenuity and strategic insight. Her leadership at My Exclusive Collection, crafting the brand identity for their French Haute Parfumerie, exemplifies this. Drawing from Guerlain’s legacy, she designed the perfumery’s bottle, logo, website, and social media content, leaving an indelible mark on the brand.

    Recognized internationally, Tassiana’s work has been featured in publications like Elle Romania and Vogue Mexico, showcasing her diverse portfolio spanning interior design, art direction, and brand identity across France, Italy, and the United States.

    Rooted in a childhood fascination with art and architecture, Tassiana’s journey is guided by her motto, “Innovate with Purpose, Design with Soul.” Her love for interiors, nurtured by her grandmother’s passion for antiquing, fuels her constant exploration and self-discovery through design.

    While her proficiency in design and technology, coupled with multilingualism, enables her to work seamlessly with international clientele, interior design remains Tassiana’s passion. Her latest project on the French Riviera demonstrates her knack for infusing spaces with sophistication and creativity.

    In 2018, Tassiana established Laurre Studio of Design, undertaking projects for My Exclusive Collection and Doctor G, alongside residential ventures like the Côte d’Azur project, embodying the essence of the French Riviera. Additionally, she plans to launch an international design consultancy firm, catering to those seeking to enhance living spaces with expert advice.

    Tassiana Laurre’s journey exemplifies a relentless pursuit of innovation and excellence in design. Through her transformative approach, she continues to leave an indelible mark on the world of design, shaping environments that evoke emotions, tell stories, and enhance lives.

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