Home Blog Page 1324

Artist Spotlight: YAS

With more than a few tricks under her belt, longtime collaborative artist, songwriter, producer, classically trained violinist and composer Yasmeen Al-Mazeedi has shifted focus back to her solo work.  Releasing under the moniker YAS, her first single ‘Poison’ dropped back in 2018 and introduced us to her brand of sizzling, expansive R&B melded with electronic pop and understated yet gravitational string work. Having taken up violin at the tender age of six, YAS has toured extensively, performing with symphony orchestras since the age of 16. Now LA-based, the Japanese-Egyptian-Kuwaiti artist has played strings sections on tracks by Lil Nas X, Travis Barker, San Holo and Kanye West – to name a few – as well as performing live with Miley Cyrus and Shawn Mendes at the Grammys. Yet early 2021 saw YAS drop two scorching singles of her own, announcing the two-track EP RED, the first of several mini EPs that will come together to form her debut LP COLORS, an exploration of mood, music, colour and the relationship between the three. Her next EP in the series, BLUE, out this Thursday and featuring singles ‘for free’ and the stunning piano-led track ‘worth it’, gives listeners a more melancholy, ruminative side to YAS, while also serving as a gentle reminder that she is a multifaceted artist who refuses to be defined by genre.

We caught up with YAS for the latest edition of our Artist Spotlight Q&A series, where we showcase up-and-coming artists and give them a chance to talk about their music.


First off a big hello and how are you? Times can be trying without a global pandemic, so what’s been your saving grace throughout this time?

I am OK. My saving graces have been my dogs, The Marvel Cinematic Universe, cigarettes, and Mezcal. Can you tell I am ok? Don’t I sound ok?

You’re currently releasing EPs that will form your debut LP COLORS. The first was RED and your most recent is BLUE, the idea being that each EP will explore the associations between colour, mood and sound. What’s the colour that you’d use to describe yourself if you had to pick one and why?

To be honest, I don’t think that I can pick any one color to represent me as an artist or an individual. I think the whole point of the concept behind COLORS is that none of us are just one color. We are always growing, changing even from minute to minute. 5pm we can be sad, 8pm we can be excited, it really depends on so many different factors that go into your daily life. If you had to ask me right at this very moment at 9:19PM on Tuesday I would say that I am feeling kinda yellow. Wavy from the mezcal.

You’ve worked with some incredible artists, from Jay-Z to Anderson .Paak and seemingly everyone in between! What sparked the decision to step back into making your own music?

Even though it’s really cool to say that I have worked with these people, I think ultimately the fact is that I get no creative input on other people’s records. Sure, I can play someone else’s arrangement. Sure, I can write strings to fit someone else’s song. It is an important role, but quite often the string portion comes after the song is mostly done, so I am really just trying to mold into what already is. I enjoy starting an idea from inception and being in creative control of where it goes.

How did the idea of your LP come into fruition? Did you always plan to release several EPs to form your LP?

This particular rollout was crafted as a response to the industry A&R’s and managers who thought my product could not be packaged in a cohesive way. Many of them told me to pick one genre and stick to it. This is my rebellion against having to be genre specific in any way. This is the representation of my creative freedom. I am an artist and I should not have to hinder my creativity for branding and packaging purposes. My job is to just make what I make.

What’s the most important lesson you’ve learned working as a collaborative artist that you’ll take forward into your solo career?

Always always treat everyone that is part of the operation with the utmost respect and appreciation. I’ve gone into so many gigs where the artist didn’t even acknowledge me and it put a bad taste in my mouth even though I may have enjoyed their music. Conversely, I have also experienced some of the biggest artists in the world making sure I was taken care of, and it felt good to know that my role, although minute in the grand scheme of things, was appreciated.

If you could retrospectively give yourself one piece of advice when starting your career, what would you say?

It’s not going to happen right away. So stop waiting for the overnight moment. You’re going to have to work your fucking ass off, and it will still feel out of reach. Stop looking for a handout or being upset at others that were born with a silver spoon or had a tinge of luck. Look forward, not around.

‘Worth It’ is your latest track from your forthcoming debut album. Taken from the EP BLUE, it’s fittingly melancholy, gorgeously stripped back and a delightful contrast from RED. Has switching between tones and moods proven challenging for you or is it something that’s come naturally?

Honestly it comes super naturally. Switching from genre to genre has been super easy for me. When I sit down to write, I’m never really sure of what’s going to be the end result. Every time I sit it’s almost always something different from the last. And I am cool with that, because I am staying true to myself and my process.

If you could’ve written one track by another artist, what would it be and why?

‘Doomed’ by Moses Sumney. It’s so minimal, but so transcendent. Moses was actually an acquaintance friend back in college. I sang backup for him for a show once. His artistry is inspiring, especially because I knew him before all the glam. It makes me hopeful for my future and my creative evolution and I am excited for what’s to come and what I will be capable of in a few years.


YAS’ BLUE EP is out April 15.

This Week’s Best New Songs: Taylor Swift, Tkay Maidza, cupcakKe, and More

Throughout the week, we update our Best New Songs playlist with the new releases that caught our attention the most, be it a single leading up to the release of an album or a newly unveiled deep cut. And each Monday, we round up the best new songs released over the past week (the eligibility period begins on Monday and ends Sunday night) in this segment.

Before Taylor Swift released the rerecorded version of her 2008 album Fearless on Friday, she unveiled a ‘From the Vault’ track one might be tempted to call a “perfectly fine” pop song – more than that, though, it’s a perfect snapshot of that era of Swift’s career, with cheeky wordplay and a soaring, irresistibly catchy chorus. ‘Mr. Perfectly Fine’ is not the only catchy song on this week’s playlist: there’s also ‘DON’T SHOOT UP THE PARTY’, a hard-hitting banger and a highlight from BROCKHAMPTON’s new album, Tkay Maidza’s short but infectious ‘Syrup’, cupcakKe’s aggressively wild ‘Mickey’, and perhaps more surprisingly, a propulsive new single from Irish poet and songwriter Sinead O’Brien called ‘Kid Stuff’. On the more experimental side, two exciting collaborative projects shared new singles: Darkside detailed their new album and shared the hypnotic ‘The Limit’, while Hildegard’s Helena Deland and Ouri dropped the eerie yet enchanting ‘Jour 1’. Finally, we got another exciting teaser from Japanese Breakfast’s upcoming album, the ambitious and layered ‘Posing in Bondage’.

Best New Songs: April 12, 2021

Japanese Breakfast, ‘Posing in Bondage’

Song of the Week: Taylor Swift, ‘Mr. Perfectly Fine’

Hildegard, ‘Jour 1’

BROCKHAMPTON, ‘DON’T SHOOT UP THE PARTY’

cupcakKe, ‘Mickey’

Tkay Maidza, ‘Syrup’

DARKSIDE, ‘The Limit’

Sinead O’Brien, ‘Kid Stuff’

Sustainable Fashion: Things to Consider Before You Shop Around for Sustainable Fashion

With the rising trend to adapt to a more sustainable and ethical lifestyle, it’s key to know what to look for when you shop around. Brands on the highstreet have been accused of greenwashing, and fast fashion companies are constantly developing ways to deflect the negative attention from their unethical methods. To help out with sustainable shopping, we have made a shortlist of things to look at before you decide to buy something new.

Company Values

While searching for your new wardrobe, it is always essential to understand what brand you are buying from. 

Many fast fashion brands put on a mask for sustainable and ethical fashion by greenwashing their way into the press by giving out false promises. Other brands simply don’t care and utilise last-minute sales to sway the modern consumer by pressuring them into thinking that their product is scarce.

To evaluate company values, it’s worth looking at few things:

  • Press attention surrounding sustainability.
  • Proof of actions taken to become more sustainable.
  • Recent history with controversies surrounding workers.

Company History

Like above, company history is vital to understand to see the bigger picture of sustainable fashion. It’s essential to know that whilst companies may have a sustainable image now, not long ago, they might have had a very dark and polluting presence in the world of fashion. Of course, this escapes new brands as they tend not to have much of their history documented through press, academic papers or research.

Production

Where and by who is it made? This question always comes up when buying sustainable fashion. From experience, clothing made in Europe tends to primarily made in places where minimum wage is paid, and a safe working environment is provided to the workforce. On the other hand, a few investigations demonstrated otherwise, unsurprisingly connected to fast fashion brands.

When navigating the production history, it is imperative to see how transparent a brand is about the factory that produces its garments.

Price

This point may seem off-putting to agree with, but the price sets the tone for sustainable fashion. For a company to research, manufacture, and then promote their clothing whilst maintaining a solid margin for their company directors usually requires a lot of trimming. Due to this reason, fast fashion brands can get away with selling a £5 top that is made in low-cost conditions where workers are underpaid and work conditions are poorly maintained.

Higher prices, whilst not always, can mean that the company is re-investing money into their workers, charities, and their production to ensure a sustainable business model that caters for the consumer, worker, and director.

Do you need it?

Arguably this question should be asked even before you consider shopping anywhere. Do you need it? At the moment, COVID-19 has put people into lockdown, meaning we don’t spend much going out, which in return made people overspend online to compensate. This shift has resulted in wasteful shopping, which completely disregards the question and dissolves the effort needed to acquire a product.

So, if you’ve answered yes, even after you’ve slept on it, think about buying second hand. Platforms like Depop will likely have it, and if not, have a look at your local charity shop.

It is also important to consider the clothing you wear while working out. There are some great sources online for buying sustainable gym clothing which many are skin friendly and comfortable.

RAINMAKER Ready-To-Wear Autumn/Winter 2021

0

RAINMAKER, a Kyoto based brand, presented their digital autumn-winter 2021 runway at Rakuten Fashion Week Tokyo. Designers Kohichi Watanabe and Ryutaro Kishi created a clean and crisp look within this collection with white, beiges and neutral colourways. The collection reveals outfits with a relaxed fit and a sleek appearance for workwear and everyday style. Key tailored looks have a belt tightened around the waist, either on top or below the coat. A layering look is another fundamental stylised look, starting with a turtleneck, a wrap top, and a coat.

Watch the runway here.

KoH T Ready-To-Wear Autumn/Winter 2021

0

KoH T, a label that creates collections to share stories, revive traditional technologies, and develop and focus on sustainable production, presented their 2021 autumn-winter runway at Rakuten Fashion Week Tokyo. Designer Taisuke Kohji developed a collection of menswear and womenswear pieces that tie in with everyday wear and workwear. There were two silhouettes present, both relaxed and semi close-fitting garments with a monochromatic colour pallet — making them effortless to style.

Watch the KoH T runway here.

SHOOP Autumn/Winter 2021 at Rakuten Fashion Week Tokyo

0

SHOOP, a Tokyo and Madrid based brand founded by Miriam Sanz Fernandez and Yohei Oki, showcased their 2021 autumn-winter runway at Rakuten Fashion Week Tokyo. The collection used deep and dark autumnal-like colours. There was a variety of formal, semi-formal, and everyday wear, with a boxy silhouette that disregarded the garments’ length. The collection was unisex, which was evident through the collection’s styling ideas. Moreover, there were various material designs from pattern to design; few animal prints, stripes and plaid. Other than surface patterns and design, numerous pattern-cutting methods were prominent in the collection, such as the double-breasted coat with unconventional seams running across the coat.

Watch the SHOOP runway here.

Album Review: Dry Cleaning, ‘New Long Leg’

“Everyone’s kind of experiencing their own little version of the world in a solitary way,” Florence Shaw once told me. “By collecting lots of little things, I think what I’m trying to do is to make an external version of what I am experiencing walking around to share with other people.” Despite the Dry Cleaning frontwoman’s attempts to reflect the world around her, it would be foolish to assume that this reflection would be mirror-perfect. I’m drawn to a photo on the album insert of New Long Leg, featuring a window covered completely in tinfoil. The foil obscures the outside world and reflects the inner—fragmented and distorted by crinkly aluminium—back at you. I think this more closely captures the way that Shaw is “reflecting” her own little world. Built out of inner monologues, snippets of conversations, and bizarre asides, Dry Cleaning’s debut album is a modge-podge collage of souvenirs from Shaw’s travels: An entirely new and incomplete picture. 

Already known for their non-sequitur lyricism, Dry Cleaning’s songs have become even more impenetrable since 2019’s Sweet Princess and Boundary Road Snacks and Drinks EPs. Shaw has a penchant for changing direction in the middle of a thought, switching between different characters or moving from external to internal conversations at a whim. New Long Leg is peppered with a number of throwaway lines—like “Simple pimple,” “Mystical Shakespeare shoes,” and “kung fu cancel”—that are mined more for their phonaesthetic quality rather than any real meaning or narrative importance. But New Long Leg never feels inane, just like Dry Cleaning has taken our world and upped the weird factor.

Dry Cleaning take an obviously playful approach to songcraft: a nagging thought about eating a hot dog, a judgy comment about a dentist’s landscaping, and an asinine conversation about The Antique Roadshow are delivered in Shaw’s characteristic monotone and set against comically serious instrumentals courtesy of bassist Lewis Maynard, drummer Nick Buxton, and guitarist Tom Dowse. But part of the beauty of New Long Leg is that while it may juxtapose little details in new ways, it isn’t revealing anything that wasn’t already there. Life is already pretty absurd; Dry Cleaning’s real strength is their ability to drop us into disorientingly similar but surreal versions of our own world, where everyday life isn’t mundane but full of little stories waiting to be uncovered.

Shaw dramatizes everyday life to the point that every little detail and conversation becomes of the highest importance for New Long Leg’s narrators. These seemingly random fixings give the listener insight into the narrators’ state of mind: from what is weighing on them to their secret desires. On ‘Leafy’, we know that the narrator’s break up is constantly lingering in the back of her mind because everything reminds her of her ex, to the point where even thinking about taking pills leads her to wonder “Maybe I just need someone.” Or on ‘Strong Feelings’, where we get some insight into the intense nature of the narrator’s unrequited love by a number of delightfully weird and too honest confessions like “I’ve been thinking of eating that hot dog for hours” and “My only ambition in life is to grip the roots of your hair.”

There’s an art to what weird fixings Shaw populates her songs with. Her invocation of specific artworks or songs (she fits references to ‘The Girl from Ipanema’, Hans Holbein the Younger’s The Ambassadors, and a flower-holder by John Bowen in ‘Strong Feelings’ alone) is a personal touch amid a sea of ambiguities. These artifacts must have meant something to her, and now she offers them up to the listener to interpret—like sending a loved one your favorite book or song in the hopes that it will provoke a similarly strong reaction. New Long Leg isn’t pretentious, preachy, or overly serious like other offerings from the recent resurgence of the post-punk genre; it’s accessible precisely because it isn’t really trying to say anything specific. There’s a degree of trust here in the listener as interpreter that becomes especially important as the album slips into more abstract territory.

The second half of New Long Leg is remarkably trippier, as Shaw abandons any attempts at narrative story-telling and indulges in something more akin to stream-of-consciousness. ‘More Big Birds’ is literally about being lost in thought, the narrator humming and hawing about something on the tip of her tongue—“What d’you call it / It’ll come to me.” It sets the tone for New Long Leg’s final and most challenging track, ‘Every Day Carry,’ which sees the band experiment with a more expansive and spacious sound. Clocking in at over 7 minutes, the guitars jitter, skip, and whirl around in the distance as Shaw rambles out clipped thoughts about chocolate chip cookies, smear tests, and a big pearl. For nearly a quarter of the song Shaw disappears entirely, giving way to a relay of repetitive and discordant droning, before she picks back up the mic to ponder, “Now it seems like none of that meant anything.” It feels meta in a way, a tacit acceptance that the songs on New Long Leg aren’t meant to cohere into some overarching meaning, instead leaving themselves up for interpretation. If there is an underlying message to the strange world that Dry Cleaning have created, it’s that real life is as resistant to definition as New Long Leg. It’s up to us to sort through Shaw’s junkyard of modern ephemera and try and find the treasure in it, to see what sticks with us, why, and what that might mean; even if it all ends up meaning nothing at all.

Iglooghost Breaks Down Every Song on His New Album ‘Lei Line Eon’

Neō Wax Bloom, the breakthrough debut LP from Dorset electronic producer Seamus Malliagh aka Iglooghost, felt like a portal to a world as endlessly fascinating as it was complex and bewildering. Since releasing that album in 2017, the prolific musician has been steadily expanding the audiovisual universe permeating his work, dropping two EPs, Clear Tamei and Steel Mogu, the following year, and teaming up with Kai Whiston and BABii as GLOO for the 2019 collaborative project XYZ.

The shifting landscape on his recently released sophomore album, Lei Line Eon, serves as further proof that Iglooghost refuses to paint himself into a corner; softening the more frantic, maximalist edges of his debut while enhancing its world-building ambitions. Dipped in melancholy hues but bursting with wondrous, engrossing arrangements, the album is once again steeped in extensive lore, inspired by studying his “hometown’s secretive tradition of Lei Music – a mysterious subgenre that summons floating lifeforms,” as he put it in a statement. There’s even an entire website dedicated to his findings for the Glyph Institute, and the music is rendered with the kind of imaginative detail and playful elegance that feels both distinctly hypermodern and completely alien.

Listen to the album and read our track-by-track Q&A with Iglooghost below.


1. Eœ (Disk•Initiate)

Right from the start, there’s a neo-classical influence coming from the twinkling piano arpeggios and haunting string arrangements from Vivek Menon. Why did this feel like a fitting introduction to the world of Lei Line Eon?

So Eœ (Disk•Initiate) was the first demo piece of Lei Music that I managed to compose on ‘Glyph Suite’ – a special software that I developed with my research institute. It summoned a big unstable entity that smashed my studio up which is why it ends kinda abruptly – but I knew it needed to open the LP up. I think it’s the first time I figured out how to finally marry together all these disparate ideas, which was the most exciting moment ever – and that feeling of exhilaration is always gonna be embedded into the ‘drop’ to me. I was just fuckin losing my shit & headbanging to these blissed out walls of big ass chords & jittering beams of zaps.

2. Pure Grey Circle

You’ve described the album as “modern laptop-based Lei Music.” How did you go about integrating the musical tradition of this mysterious subculture that you’ve been exploring into a more contemporary context, as on this track, as well as blending neo-classical elements with electronic sounds?

For this song I wanted to make something that sounded like being battered with 100mp/h winds & jumping up + down in a high-altitude muddy valley. This song is a big winding flyover of the terrain & landscape of the album. ‘Pure Grey Circle’ is a mad one to listen back to because it has vestigial remnants of like 3 different WIP tracklists of the album. It’s kinda like an archeological dig, with different substrates being from different eras of the album’s birth. It literally goes from oldest to newest – with the big burst of Vivek’s violin at the end being the newest part.

3. Sylph Fossil

The poetry here is truly evocative and adds to the ominous atmosphere of the track, which as you’ve written in the Glyph Institute Research Papers is about the “organic satellite-like beings called Celles.” How did you approach the lyric-writing process in contrast to those papers?

Aw thanks! I was nervous as shit about having my own vocals on the album but now I’m excited to play this one live and jump around. ‘Sylph Fossil’ to me is this abyssal, lumbering brute of a track that’s kind of supposed to sound nauseous and frightening but also brave. In Lei Music’s traditions, the beings that are summoned aren’t always benevolent and sweet – I think they’re often unpredictable and unclear in intention. ‘Sylph Fossil’ is about tar-like inkblot beings morphing and shrinking into different formations like a rorschach algorithm, and the onlooker trying to ascertain a stupid/simple interpretation of the beings’ mood. To me, it’s about how people can’t help but project personified traits onto the unknown.

4. Light Gutter (feat. LOLA)

How did the collaboration with LOLA come about, and what was it like working with her?

LOLA is a madman – since last year she’s only got a handful of tracks out but ‘Wingless’ is one of my fav songs I’ve ever heard. I think the imagery she paints in ‘Light Gutter; makes me imagine a big crumbling mossy well. Structurally I was trying to develop a track that initially sounds like it’s wading through a super heavy & thick void – with all the percussion sputtering slowly within the viscosity of it all. I wanted it to build up like it’s about to ‘drop’ – but then the gravity goes straight to 0 and the piece starts lifting off like a big organic weightless hot air balloon when all the strings come in.

5. Big Protector 

You recently released the music video for ‘Big Protector’, which you directed, animated, and edited yourself and documents the expedition you took to “establish some kind of communication with the Celles.” Did you already have a visual journey in mind while producing the song, and what were some of the challenges of capturing the essence of those strange drones both visually and sonically?

That piece was largely improvised & was probably the fastest I ever made a track (shit usually takes months.) I think it’s easy to let software strongarm you into making 4/4 quantized/syncopated music, and it’s really technically awkward to work outside of those boundaries – but for some reason something kinda clicked for this one. It was so fun to just let each zip and thud boing off of the preceding move… have shit fly up + down in tempo & drift off the grid. This song is an exploration inside the body of a being called a Celle. It’s kinda unclear whether or not they’re ‘lifeforms’ – they sorta act like big drones or satellites with extremely complex biology.

6. UI Birth (feat. BABii)

BABii has been a longtime collaborator of yours – what made this collaboration different and unique? 

BABii is a weaved into so many spots in the album & kinda works like a guiding light to help people journey through the bewildering parts. She is more powerful than people know but I think it’s finally becoming clear now. She made these enormous glowing instruments that you see in the ‘Big Protector’ video, turning my shitty blueprints into enormous otherworldy technology. ‘UI Birth’ is all about genomes & hexicedimal code. When I was a kid I would download ROMs and change random digits in the hex codes and play them on my DS to see if it’s fucked with the game’s contents. I was kinda intrigued by how this super vulnerable string of numbers could create such a seemingly rich breathing world in the games (which in reality was just numbers and tricks.) I guess it extends to real life with genomes and atomic structures – which is funny cus it makes everything feel so arbitrary and lifeless. ‘UI Birth; is like a musing on Lei Music and how people are constantly searching for meaning by shuffling instrumentation arrangements and notes – trying to trigger specifically designed summons.

7. Zones U Can’t See 

Much of the album is marked by a shift to more meditative, minimalist soundscapes, but this track stands out as one of the densest and most abrasive on the LP – from the unsettling noise that creeps out of the mix to the way all the different vocal layers come together. What was the process of combining all these different elements?

This one is a creaker. A squeaking clunker. I was feeling restless and impatient + wanted to clench my laptop & shake it violently so all the sounds / components would tumble out and arrange themselves. The zones you can’t see are the places nobody’s looking at but are silently transferring energy in complex visceral systems. Water droplets being pushed between soil by gravity in an abandoned potato patch – or spiky diatoms reproducing in a puddle that nobody will ever even look at. In this case I was imagining what the Lei entities are doing when they’re not being summoned. They’re only ever seen in the context of Lei Music, but I was wondering what context they exist in usually. I like the idea of violent, inhospitable, complex worlds that will probably never be seen by anything living. Sorry I went off topic, this song is cool though and I like it.

8. Amu (Disk•Mod)

This was the first teaser you dropped from the album. How immersed were you in the lore of Lei Music when the track was first conceived? And what was it like recording with Pie Factory Music’s children’s choir?

It was the best – we recorded some stuff over the span of like a month and by the last session all the kids were going crazy freestyling made up languages & alien noises. I think of this song as a myth about another zone entirely – it’s an ancient hymn that people have tried to re-interpret with Lei Music.

9. Soil Bolt

This track definitely fits into the overall flow of the album, but is also one of the slower, more patiently-unfolding cuts. It makes me wonder how you approached the sense of progression and build-up on the album in comparison to your previous projects. 

This song is for the 4AM crew… I think it sounds cool to listen to on a walk where you shouldn’t go. Creeping through a slate mine or something. To me this song makes me think about Lei Music in its primordial form before it even had a name. it makes me think about all the subgenres of music in history that are unrecorded & lost in time, buried under miles of soil & granite.

10. Yellow Umbra

At the end of the album, you’re left with a sense of awe at the richness and detail that has gone into the project, but so much is still up to the listener’s imagination. How conscious are you about achieving that balance of building intricate worlds while allowing for active interpretation and engagement? 

I want this album to be malleable & represent anything the listener wants it to for sure. To me it has objective meaning, but it’s only as relevant as the next person’s made-up storyline. I think it’s crazy aspect of music that it’s so malleable & interpretive – whereas film & books for the most part guide people through a fairly pre-defined series of events. Neither approach is objectively better, but I definitely really love getting messages of people explaining their vivid interpretations of these songs that are completely different to my own daydreams. Sometimes other people’s daydreams might even leak into the imagery into my head & kinda cross pollenate – that’s fucking crazy really. I’m not really a magical ‘illogical’ thinker but to me it feels borderline psychic. So sick.


Iglooghost’s Lei Line Eon is out now via GLOO.

Artist Spotlight: claire rousay

In creating the visual world that accompanies a softer focus, the new album from San Antonio-based experimental artist (or “person who performs and records,” according to her Bandcamp page) claire rousay, the painter and ceramicist Dani Toral set out to explore what a press release calls the “feelings of present familiarity” she felt with rousay, her longtime friend and first-time collaborator. That term – “present familiarity” – can also be used to describe the relationship rousay builds with the listener through the intimate nature of her work, which over time has incorporated field recordings, voicemails, percussive sounds, and other tools to magnify the hidden resonance in the mundane spaces of daily life, dissecting corners of human emotion that otherwise remain elusive and ambiguous.

A softer focus follows a prolific series of releases last year, including the more eaze collaboration if i don’t let myself be happy now then when? and the 20-minute piece it was always worth it, which documented the dissolution of a six-year romantic relationship by feeding love letters through a text-to-voice program. Though that recording was later described as a “devastating culmination” of the methods she’s been using so far, a softer focus once again recontextualizes her work as it finds her stepping into new territory while building on the melodic elements that had started to seep into her music, with contributions from OHMME’s Lia Kohl and Macie Stewart, multi-instrumentalist Ben Baker Billington, and violinist Alex Cunningham. Even if the lush ambient textures and scattered pop influences render it her most accessible effort to date, it’s still marked by the kind of attention to detail and personal candor that make those quiet moments vibrate with significance.

We caught up with claire rousay for this edition of our Artist Spotlight interview series to talk about how her environment affects the creative process, the shift that came with it was always worth it, collaborating with Dani Toral on a softer focus, and more.


Part of what makes your music stand out to me is this kind of radical honesty and openness, which isn’t necessarily always associated with experimental or ambient music or whatever you want to call it. How much of a process has it been for you, becoming comfortable with that intimacy and vulnerability and making it such an integral part of your work?

It’s definitely been something that’s been going on for a couple years and I think I’m getting more and more comfortable with it, but it’s also a conscious choice. Just because I feel like as I’ve worked my way into different communities and different social circles within experimental music as a whole, I’ve kind of found the things that I dislike and the things that I’m not necessarily opposed to, but don’t feel really comfortable interacting with, like being really elusive or adding this weird mystery and things like that that kind of establish a hierarchy between the listener and the performer or artist. So being vulnerable and just really transparent is my attempt to undo that to a degree. Not that I’m by any means a popular artist or anything, but I do get a lot of people that message me on social media saying that whatever I’m doing kind of helped them out in a certain emotional situation, and I think that’s a good sign. I think that’s the only reason I started doing it in the first place, and the reason that I have progressively gotten more – I like to think of it as open and transparent, but some people might call it unhinged [laughs].

So was it kind of more a reaction to how others approached experimental music, or was it more just a natural means of self-expression?

I mean, I try to be like that in my everyday life. And I really don’t like being viewed as an artist and then a person, I kind of want it to all mesh together. Because I think there’s a danger in operating in two different worlds, like presenting yourself differently to the public and then living your life privately and maybe being a different person or interacting with ideas differently. So I kind of try to be open about everything. I don’t want to say it’s primarily reactionary, but it’s definitely due to some of the things I see and I dislike in music or art with people being kind of standoff-ish and propping up this idea of genius or whatever, even on a really micro scale. So it’s been a progression, but I’ve always kind of been an open person, just in my personal life, and I feel like that’s the most accurate representation of me, so letting that seep into the work has been a natural process.

As you were talking about this, I was thinking about your bio, and something that struck me immediately was that it starts off with “claire rousay is a person…”

Yeah, I don’t know, I really don’t like it when people are viewed as artists and not people, especially on the internet. Because it’s so easy to create a false narrative or a sense of micro-celebrity, even with people who don’t make art or just have a shit ton of Instagram followers or something like that. I think it’s kind of dangerous, so I’m trying to undo that. But yeah, I’m a person. And I also make stuff.

And it does also call attention to just the humanity of the work itself. Then there’s this whole other side to it, because to me, when I listen to your music, it’s not always necessarily just autobiographical. It’s personal, but it’s not necessarily about that kind of self-narrative; it’s also about your relationship to the outside world and the people close to you. So I’m curious in what kind of directions that works – is it usually your environment informing your artistic process, or can the music also in a way alter your relationship with your surroundings?

I actually had a conversation about this with my friend Andrew Weathers recently, and we were kind of examining both of our work, just the trajectory of it, and we’re like, “Yeah, we both make very different work depending on our geographic location.” Because anytime I move or I’m making a record and I’m not in my home town of San Antonio – like working on stuff or collaborating with somebody, traveling to do that – I think the work comes out different depending on where I’m at. I think the environment and the people that I’m interacting with while I’m making a particular project is the primary influence that is being reflected off of my experience and back into the work.

You mentioned geographic location – how much of it do you think comes from the wider environment and climate around you, and how much of it is more the intimate spaces that you find yourself, like a house?

It’s actually really funny, I’ve been doing a lot of recording at my house, and I’m living in a house right now that’s in a different part of town and it’s a very noisy part of town. And even just setting up a kind of handheld recorder in the house, I’m like, “Oh, I’m going to cook something.” And I’m like, “Well, fuck it, I’ll record it too.” So I’m cooking and then I hear the train go by, and then I hear an ambulance, and it’s like, I can tell how many miles away these things are happening, in terms of like actual distance and almost the radius around my living spaces. Because I do primarily all of my recording at home now, because I can’t go anywhere. And I feel like I’ve been interacting with things that are further and further from what I would normally have physical distance between, like I usually interact with things that are really close to me, especially indoors. I don’t really do a lot of outdoor recording or anything that really uses those kinds of environmental sounds, but now it’s inevitable and it’s making me think about things differently and kind of explore things that are geographically further away than they would be.

That actually leads me to my next question, which is, I wonder how much significance you place on those small, mundane details that are kind of amplified in your music. Do you find yourself kind of fixating on those day-to-day experiences in the moment, or is it something that gains a new resonance during the creative process?

Definitely, I think it’s a combination. But I’ve been trying harder, especially during the pandemic and, you know, having a central location that I don’t really leave very much, I think I’ve had to re-examine what’s important to me and what… I mean, really, what makes me happy and comfortable. And I think the quiet moments that maybe are amplified within the work, it starts with an initial feeling in that actual moment. So, I do a lot of recording in my house, I’m recording everything all the time, which is really funny because I also listen to music all the time, so it’s like, legally, I can’t put out a lot of that recording because of copyright infringement. [laughter] But because I’ve been at home so much, I’ve had to basically be content with the smaller, more day-to-day experiences and find the joy out of that that I would either performing or touring or making records with people, and kind of having to replace a fulfillment that you would get from something else with new things that I may have not focused on before but it’s participated in my whole life, obviously – like, everybody cooks and sleeps and sits around and I had never really placed an importance on that before, and only started doing that recently kind of as an attempt to just be okay, just to emotionally get through whatever happens to me on a bigger scale.

Which is… crazy. I had a relationship end like a year-ish ago and it was a really long-term thing and I had to move and like, buy all my own shit, like furniture, and do all these things by myself. And I’m like, there’s such a joy and such a fulfillment that you get from just seeing a reflection of yourself that is 100% a reflection of you rather than hinging on other people’s relationships with you or, like, almost asking permission from other people to be okay and then rely on that. I really love my house and I really love how it really is just a reflection of me 100% and that’s not something I’ve ever had before. So all these things compound and it ends up coming out through the work.

And I use field recordings in almost everything, as I’m sure you can tell, but the selection process for that is usually, if something happens or I have I feel something greater than just neutral, I’ll kind of mark the recording and notate down, like, “Oh, I felt this way, at this time, during this recording.” So the next time I need to work on something I could maybe revisit that and kind of pull from that more – not create like a fictional thing out of it, but elaborate on it more than I might in my head, just in the moment.

There’s a lot of things that you said that I wanted to touch on more, but one thing that you alluded to was it was always worth it. Because while I was familiar with your work before that, that seemed like the moment that from my understanding brought you wider attention, but it also just deeply resonated with me on a personal level. Did that feel like a pivotal moment for you as well, both personally but also in terms of your artistic growth, like something shifted?

Yeah, it’s such a weird recording too, because I made it in like a day. Longform Editions asked me to do a piece, and I think by the end of the week, I had everything done. It was just one of those things that I think was had just been growing inside me and I just needed the time to get it out. There wasn’t an intentional move on my part to be like, “Oh, I’m gonna do it at this time with this label and this is really what’s gonna resonate with other people.” It kind of just happened. But I definitely felt a shift – I mean, it sounds so stupid to talk about, like instead of five people listening to my music, there’s like 10. But it’s just one of those things where it’s like, it all started to kind of snowball really quickly from that one piece and everybody’s like, “Oh, this is what you do,” and I’m like, “No, I quit voice-to-text, I don’t do that anymore.” Like, I really have no interest in working with that anymore, but I think just where I was in my personal life, that was kind of a way of processing that really intense situation I was living in. Also, it sucks making music for other people, like curating your process for the listener, which is kind of a gross thing to think about, but I definitely realized that if I wanted to go even deeper into that kind of hyper-personal and almost confessional world, I had the public’s okay on. That release was almost asking, like, “Can I go here with all of my work?” And it was a pretty unanimous yes, which is cool.

You mentioned that you’re not interested in text-to-speech as much or at all anymore. Is that related to needing space from that confessional type of work?

I think it’s just become a trope at this point and I don’t really want to fuck with it, because so many people are doing it. I was just kind of late to the game, but for some reason that’s what people associate with me – which is totally cool, I’m not against it, it just sonically doesn’t interest me anymore. The way it sounds was really interesting and really dry and almost impersonal, and when you feed really personal text through it, it creates this whole different way of interacting with it. But now, I still love using text and I love using voice, and I love writing text to use in pieces; I’ve been doing that a lot more, there’s longer form stuff on the horizon in the next year or two where I write 30 pages of text and I read it back, but with a very hyperemotional reading of it, like the human voice really changes how you interact with the text. And I think I’m more interested in the text playing a bigger role and just being a little bit more curated and edited. So I’m still really interested in that, but the text-to-voice is just not something that I really want to play around with anymore. I think other people, like my friend Lucy Liyou, she does it better than I do, so why would I do it, you know what I mean?

Yeah, that makes sense. Something I’m wondering is, how differently do you see it when you use something like a voice recording that’s not in any way edited or curated compared to a text that you then modulate? Do you treat one more like a field recording where the other is more like a composition?

No, definitely, yeah. That’s why I like using sourced material, either from the internet or from an open call where people are submitting things, because even if I ask for somebody to talk about whatever subjects like a breakup or a date and everybody talks about their date, they could have sat there for hours – I mean, I know they didn’t, because you can tell, but they could have sat there for hours and written everything out with punctuation and everything and exactly how they’re going to phrase everything, but once it gets into my hands, it loses so much of that kind of curation from the original person. It’s so abstracted, just because it’s taken out of that context and placed within the context of my work that it really has a different weight to it; I react to it differently than I would a recording of me reading something that I wrote. My favorite thing to do is to use both of those things in the same piece, which gives the listener a range of things to pull from and I think makes both of those things stand stronger on their own. But I definitely view the voice recordings of really unedited stuff and just passing conversations as just field recordings and not really anything curated or written out, and then kind of use the text to build the narrative or the world that those conversations are operating in.

In terms of the musical side of things, with it was always worth it there was this impression that there was a greater harmonic element to it. Is that something that you feel like is an accurate representation of the progression that you’ve been on artistically?

Yeah, definitely. I kind of like viewing myself as a kind of professional amateur, because I’m constantly implementing things that I’ve only interacted with for six months or so and exploring new ideas where people have spent their whole lives in this really niche world. I really like the intense hyper-focusing on something for a short period of time, trying to get as much as you possibly can from that, really digging into it and exploring what it means to me but not claiming to be an expert or an authority or even educated on it. And that’s kind of how I felt with the voice-to-text thing too. As far as the harmonic and melodic elements and just the more musical approach to making work, it was the same thing – I never used a MIDI keyboard before, because I was like, “Oh, MIDI keyboards are for virgins, how am I gonna get laid if I have a MIDI keyboard in the room?” And partially I was just insecure and didn’t really know how to use recording software and using MIDI and tweaking synthetic sound to make it sound better than it does already.

So basically, the week of that Longform thing, I got the MIDI keyboard, I made the piece that got mastered, it all happened really quick. So that was the first time I ever really experimented with that level of harmony. I know how to write music and I know music theory and how harmony and melody works and all that, but I’ve never really messed with it within the context of solo work. So that was kind of an amateur move. And I think I’m getting better at it, like I can arrange for instruments and ask people to play certain things, which is really nice because it’s so much faster than me trying to figure out how to mimic a sound using MIDI.

I think all of that naturally leads us to a softer focus, even just the idea of zoning in on something is very much at the core of this album, but it also feels like a bold step in terms of melody and harmony. I’m kind of reminded of something that you said in the beginning in terms of finding what makes you happy, so I wonder if you feel like this progression is a reflection of that.

Part of the shift for this LP specifically was because I worked with my friend Dani Toral on it, she was the visual artist and it’s so much reflection of both of us. But neither of us really know how to do what the other person does, so we’re both exploring our own ways of making work and just focusing on the moment of creating, which makes me so happy, because that’s my favorite thing to do; when you’re in that flow zone when you’re making stuff, that’s when I’m happiest. I don’t think anything outside of music or creative stuff makes me happier. And it was definitely a natural progression of like, this is what makes me feel good, making this kind of music that is really easy to listen to and lush. The softer focus LP is definitely the most high-fidelity recording I’ve ever made, recorded in real studios with real instruments and real microphones. I spent a lot of time mixing it – that’s the first time I’ve ever mixed a record, which is funny. Usually when I make records, I mix it while I’m kind of recording it, but I never go back through and mix it, which is what you’re supposed to do [laughs]. But yeah, I’m just really into the lush-sounding stuff and I’ve been listening to a lot of music like that, and all of my friends are making music like that right now, and I think that’s a reflection of that.

You touched on the collaborative aspect of this project, and I know you’ve done plenty of collaborations in the past – the one with more eaze especially is one of my favorites – but apart from the fact that you’re obviously different kinds of artists, what was different about this collaboration in terms of the process?

I think it’s the first time I ever thought about process, because collaborating with mari, who does the more eaze project, we just send files back and forth and kind of tack stuff onto recordings and end up with something, or we’ll meet up because she lives like an hour away and we’ll just make food and drink wine and record and just have fun and it just ends up being a reflection of that. Whereas with Dani, we were friends 10-ish years ago, we’ve known each other for a really long time, and our lives just kind of took different paths. We only now ended up living in the same city again and kind of reconnected because we’re like, “Fuck, I can’t find anybody who makes stuff in town that I really vibe with on just an interpersonal level.” That’s something that I really value.

We started talking about doing some sort of collaborative thing when I started buying a lot of her artwork; she does these amazing, really layered paintings. I just felt a connection to the end product of her work and I had no idea that we would be able to create something that’s about the process. Because our interactions have always been like, I release music and she listens to it, or she makes all this work and has a show and then I see that – I’ve never seen like anything before that. So we thought it would be fun to work in the opposite way, where we start from scratch together and then build things out. And that was really different just because I don’t know anything about visual art. Every single time I would learn something, it was just like, my mind was blown. It’s like a new exploration, which I also think is why the music on that record is so different than anything else I have ever been a part of. It was such a new experience; one, working with a visual artist and not a musician; two, working with somebody that I’ve never worked before in a way that I’ve never worked before. It was definitely really different in a way where we had to earn each other’s trust at the beginning, because we haven’t spoken in so long or interacted in an intimate way. So the beginning of the project was really both of us being kind of anxious to share our ideas and work, and then the end half was just us hanging out like normal, and that’s kind of when things started to fall into place.

I wanted to talk about what I feel is the centerpiece of the album, ‘Peak Chroma’. Could you talk me through what went into making of that track specifically, from autotuned vocals to the cello arrangements and the voice recordings at the end?

I’ll start from the back and go to the front. The things at the end – it was so funny, I feel like that was the first time Dani and I were hanging out working on the record, when I started recording us hanging out, because I was like, I do this all the time, as long as she’s cool with it I’m gonna do it. And I think that was the first time that I captured, like, not an honest conversation, but neither of us had really put any walls up between each other, because I think before we were both kind of guarded. I really think that was the very first time we had a conversation while working on the project and discussing things that were possibly related to it, or just related to art and being a public person. Dani and I are both really anxious about social media and representation of our work and ourselves on the internet, just because it’s so weird and so new, compared to how art has been represented for hundreds of years. That was kind of just an intimate moment that I felt like was really a breaking point for us because after that, everything started moving really quickly. We took more chances and we started doing things, like we would just hang out or smoke or drink wine or make food – just shit that normal people do together and we hadn’t done that, we’d always been very work-oriented. And I think that’s when the shift happened.

The autotuned vocals – I mean, I only use AutoTune because more eaze uses it and my friend Andrew Weathers uses it, and that’s pretty much how I got into it. I really love emo rap shit and some hyperpop stuff, although I feel the same way about hyperpop as I do text-to-voice now [laughs]. I just really love pop music and I think that was a good way to incorporate it in a kind of sneaky – I still use my little mumbling vocals and EQ shit like crazy and make it just sound weird. It’s so funny because I think that’s the most experimental part of the record, but I think that’s the part everybody’s going to be like, “Ah, fuck, she tried to do pop.” And I think that’s cool, that’s being truly experimental, because what’s really experimental about doing the same shit for 50 years? So that was my attempt to step out of that and also challenge myself because I’ve never really done AutoTune vocals by myself, it’s always been with more eaze.

Why did that feel like the right time or the right track to try that?

I really trust my friends, so when I make work, I kind of bounce ideas off of them all the time. So for that record Andrew and mari were two people that I would always bounce demos and stuff off of, and I think I sent both of them probably like eight drafts of that song before I even got to the autos and vocals and then I had to make like 20 more drafts, which is the longest I’ve ever worked on anything. And the AutoTune vocals – mari was telling me, “Man, this album is pretty good but it needs like a what-the-fuck moment.” Basically she’s just telling me I’m not taking any risks, and what’s the point of the record if you’re not challenging yourself at all? And that’s kind of how the cello got involved too later on. But I really wanted the same thing as we were talking about earlier where you have the voice recordings and kind of field recording snippets of conversations, and then something that is way more direct from inside my weird brain going into the tune.

It’s really funny too, because it almost feels like part of the Longform Editions recording. The lyrical content from the AutoTune is very much referring to the entire situation from that piece, so it’s funny how different parts of my life were sprinkled in over a softer focus, recalling previous things I may have addressed within my work. Dani and I had kind of been vulnerable and made that recording at the end, I decided I should take a risk and be vulnerable in a creative way. And then the next thought was like, “Oh, surely I should address this weird thing that came out months ago and I’m still dealing with, like I’m still really having a hard time with.”

How about the cello arrangements?

I didn’t write any of those. Lia Kohl did it all. She’s one of my favorite musicians in the whole world – she should be on everybody’s album. Basically, I was nervous to ask Lia because I’m like, “Oh shit, this really talented girl that works with all these people that I love is probably going to tell me no.” And we kind of became friends through this too, like, talking more regularly and collaborating. Basically I just sent her the song and was like, “Do you want to play on this? I feel like it needs cello.” I was expecting her to play once the AutoTune came in, or maybe a little fading into it, and she just played through the whole thing. And I was like, “Oh, this is a totally different piece of music now.” I had to go through and edit all my parts and take a lot of things out to make space for her instead of just sprinkling her on top as a layer. And the playing on it so amazing. It’s so beautiful.

It really is. So, I wanted to take a moment to talk about – because the album as a whole is a more cohesive and lush-sounding project, and coming off it was always worth as well – what are your thoughts on it potentially getting more attention from different circles? Do you feel like there might be more expectations going forward that might affect your process, or are you comfortable just doing what feels right in the moment?

I would like to say that I’m comfortable doing what feels good in the moment, but the external validation from people from making something that’s objectively more listenable, that kind of appreciation from a wider audience of listeners – like, people who listen to pop music might dig it, people who listen to more tame contemporary composition stuff might listen to it, ambient people will love it – God, fucking ambient people, that’s so crazy. That’s a world I never thought I would be involved in, and now I’m like, in it. And it’s cool, there’s a lot of good people. But there’s two sides to it: external validation is nice and obviously I would love to chase opportunities that come with making music that is a little bit more composed and even conceptual, because that’s something that I’m interested in now as well. But also, now I’m interacting with all these people, either other musicians or people that write about music or people that I just respect their taste, and they’re reaching out to collaborate or talk or be friends. I’m having such a good time doing that that it feels like I should just keep doing what I’m doing, because I’m happy. And that’s kind of the reason to do anything. So I’m very content now and super happy – like, obviously I’m depressed and anxious about everything, I can’t do more than one thing at once – but I definitely feel at home with the community that I’ve built up around myself in the last year, and that feels really good, and I think I’m chasing that feeling more than anything else.


This interview has been edited and condensed for clarity and length. 

claire rousay’s a softer focus is out now via American Dreams.

TAE ASHIDA Ready-To-Wear Autumn/ Winter 2021

0

TAE ASHIDA presented their 2021 autumn-winter collection at Rakuten Fashion Week Tokyo. Tae Ashida created a collection for every occasion in a contemporary urban setting with refined silhouettes in exquisite fabrics. This season’s collection is titled La maison dans le forêt and contains menswear and womenswear pieces. It was set in a beautifully decorated modern country house, and the colours used were earth tones, white, and black. The collection had a sleek silhouette, even when layered up for the cold weather. The knitwear was semi close-fitted, mixed with long flowy skirts that elongate the models, creating a taller and sleek appearance.

Watch the digital presentation here.